Coca-Cola — Christmas Parade
Twelve Christmas characters walked alongside the Coca-Cola Truck through Piața Constituției, in front of the Palace of Parliament.
A parade worth
the Christmas truck
The Coca-Cola Christmas Truck arrived in Piața Constituției, in front of the Palace of Parliament. People wait for that moment all year and turn up expecting something. If nothing happens around the truck, it stays a photo and that is it. The parade had to hold the crowd along the whole route, not only at the starting point.
12 characters walking
next to the truck
Twelve Christmas characters walked with the truck: Gingerbread Men, the Grinch, Olaf, a Frosty Penguin, two Toy Soldiers, two Minecraft Soldiers, two Candy Guards and two LED Marching Giants. The parade met people at the start and stayed with them the whole way, the LED giants visible from the back of the crowd, the smaller characters stopping for photos.
- LED Marching Giants
- Gingerbread Men
- Mr. Grinch
- Olaf
- Toy Soldiers
- Candy Guards
- Minecraft Soldiers
- Frosty Penguin
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Twelve characters, one parade
Gingerbread Men, the Grinch, Olaf, a Frosty Penguin, Toy Soldiers, Minecraft Soldiers, Candy Guards and LED Marching Giants, coordinated as a single group.
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LED giants above the crowd
The two LED Marching Giants were visible from behind the crowd, so the route of the parade was easy to follow even from a distance.
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A parade played in the rain
It rained on the night. We pulled nobody out of formation: the parade covered the whole route, in front of the Palace of Parliament.
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All twelve costumes, ours
Nothing subcontracted. Costumes, characters and performers came from the same house, so coordination on the route happened inside one team.
It rained.
The parade went the whole way
All twelve costumes came out of our own inventory, with the team coordinated on a single route. It rained on the night of the parade. We covered the full distance with nobody pulled out of formation — the costumes are ours, we know what they take and how to dry them afterwards.
The film „The Coca-Cola truck got the parade it deserved in Piața Constituției, all twelve characters on the route, rain included."
The acts on site
From the event
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